قيمنا
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Across the group, we work as one team, developing productive relationships built on respect, emphasizing mutual interests and contributing constructively to each other’s success.
Respect
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We empower all employees and maintain the highest governance standards by promoting personal and team responsibility, along with creative thinking, innovation and informed risk taking.
Accountability
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We operate with a customer-focused mindset by ensuring that internal businesses and external stakeholders are fully satisfied with all goods and services produced and delivered by us.
Customer Service
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Individuals and companies within the group uphold the highest ethical standards, abiding by the values and principles of respect, fairness, integrity and professionalism.
Ethics
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We are aware of our core competencies and sustainable advantages. We stretch our targets and horizons to achieve the highest objectives, while taking calculated risks.
Ambition
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Our shareholders and management demonstrate long-term commitment to the growth and sustainable development of the group, its employees and all stakeholders by investing time, effort and capital.
Commitment
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We are proactive and entrepreneurial in implementing initiatives that drive the group forward, exhibiting persistence, determination and creativity when faced with obstacles.
Proactive Behaviour
